Consulting

Define client needs and objectives: We make sure we understand what our clients want their site to accomplish. What are the business goals of the site? What is the audience, their needs and wants? Information is collected and analyzed. We work with you to identify your needs while considering practical solutions to fit the time schedule and budget for your project.

Situational analysis of existing web site: If customer has a site we will analyze the performance of the site. Does it have the right traffic? Is it generating the enquiries or sales expected?

Proposed site plan: We will create a site plan, develop the architecture of the site. Define the content requirements. Define functions and features required to serve your customers, such as forms, newsletter, surveys, order processing, databases, downloads, ecommerce etc. How will the content be managed and kept up to date? Content management strategy. We will identify technical options and requirements.

Resources Available: What are the resources you have available in house? Do you have graphics and images we can use? How is content created?

Site Marketing Plan: Develop a plan of action to get your site noticed, get a targeted traffic to the site that can be converted into leads, sales or the action you are looking for.

Site Maintenance: How can the site be kept fresh, accurate and interesting to your visitors.

Web site budget: We will help you set your web site scope, budget and development schedule.

Maintenance and Marketing budget: We offer our customers a Complete Internet Marketing Plan. This includes Search Engine Optimization, coordination with offline marketing campaigns, email list management, email marketing, tracking and reporting. We can support your in house maintenance team or handle the maintenance for you.